Intent Based Navigation

Smart navigation that matches customer intent

Save them from hunting though endless lists & cookie cut menus.

With navigation based on customer intent rather than catalogues, you can guide shoppers effortlessly through the endless range & unhelpful filters that make it harder to discover, find & buy.

Navigation, powered by customer intent

FoundIt‘s AI uses the language & intent of your customers to dynamically curate the best navigation options to match & support the journey they’re are on. No manual effort, no limitations. Just the best options to ensure they find what they want, with less effort and fewer clicks.

FoundIt! has flipped navigation on its head. It’s dynamic and based off the customer rather than the catalogue. Its about what they’re searching for and looking at, and ultimately what is getting clicks and converting on our site!

Lindsey Cates

Product Director, Neiman Marcus Group

Visual Hero Navigation​

Put the ‘hero’ in hero navigation!

Make long lists & scrolling searches easy to clarify & cut through.

FoundIt’s hero navigation makes your range feel easy and meaningful to browse, with intent led visual refinements that inspire and match the way customers want to shop, and support the contextal journey they’re on.

  • Cut through overwhelming choice fast
  • Works on any list. PLP’s, Search results, Edits.
  • Creates pages to fill your taxonomy gaps

Product Discovery Navigation​

Save the PDP from being a dead end!​

Product pages tend to be a dead end for shoppers. FoundIt! opens them up.

Through a blend of navigation & product collections based on customer intent, FoundIt’s product optimizer turns PDP’s from a one way street into a hub for onward discovery, making it easier to find & buy without all the back & forth, exits and bounces.

Responsive Navigation​

Catch them on the Back Click!

Not all product clicks make a sale. But they do tell you what customers are trying to find.

FoundIt! uses those intent signals behind each product click to work out what their looking for, and where they need to go to find it.

It then delivers real-time guided navigation into the product grid to helps them explore those themes peaking their interest, and save them from scrolling & clicking through your endless categories and search results.

Case Study

Fenwick adds 9%to sales with AI navigation

FoundIt! uses those intent signals to work out where they need to go, and delivers real-time guided suggestions that help them explore the themes that are sparking their product interest.

"What an impact. They exceeded all our expectations."

Andrew Jeyes, Digital Director, Fenwick

Power your navigation with customer intent

Want to deliver intent based navigation on your site to help more of your customers find & buy?

What else do we do?

Lets talk

Learn how customer intent can help you!